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What is the correct way to apply serum?Updated a year ago

Step-by-step and with all nuances explained, here’s how to use serum for your skin:

  1. The best time to use your serum is after you’ve cleanser (if cleansing), as well as after toner if that’s something you use.
  2. You can use serums during the day or night depending on the specific serum and what fits into your daily routine.  
  3. Make sure that your skin is damp, either by not towel-drying after you’ve cleansed or by splashing on some cool water. 
  4. Dispense a small amount of serum into the palm of your hand - you don’t need more than about a pea-size amount.  
  5. Use massaging, tapping, or patting motions to apply the serum to your face. Use your ring finger to pat it around the eyes (assuming it’s eye-safe). You can also apply it to your neck, chest, or any other body part. 
  6. Once applied, let the serum sink in completely. Depending on the product, you may benefit from leaving the serum on your skin for up to 30 minutes before applying anything else.
  7. Finally, apply your moisturizer or other leave-on products. If it’s daytime, make sure to use sunscreen as well, along with or instead of moisturizer. 

Read the full blog post here

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